Friday, June 09, 2006

Eisenbrauns 10 day sale

<idle musing>
I have been experimenting with a new style of sale the last 2 weeks. I offer 7-10 books at a very low price—$5.00-$15.00—with the condition that they purchase a book—any other book—at regular web price. It has been getting mixed results. Some people try to order the books without ordering any other book. Some people think they have to order a different book at full retail, even if it is discounted on the web site.

What do you think? I'm offering books with retail prices in the $35-$60.00 range for $5.00-$15.00. Is it unreasonable to ask the purchaser to buy another book at regular web price? Or is it more a case of overlooking the condition? Everyone wants a deal, me included, and I don't want to sound stingy by adding a condition. But, these are top quality books that we just have too many of right now—look at our forthcoming and just published books. We just plain don't have a lot of room left. Where is Joe Cathey with his pickup? :) Now that's an idea: Truckload sale. You come and pick them up. Any takers?
</idle musing>

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